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100,000 balloons fill London’s Covent Garden market

An ethereal cloud of 100,000 giant white balloons filled London’s Covent Garden last week as part of the Covent Garden’s cultural program that strives to transform the district into an ever-changing art gallery.

Titled Heartbeat, the installation was created by French artist Charles Pétillon. He told Design Boom: “The balloon invasions I create are metaphors. Their goal is to change the way in which we see the things we live alongside each day without really noticing them. with ‘heartbeat’ I want to represent the market building as the beating heart of this area – connecting its past with the present day to allow visitors to re-examine its role at the heart of London’s life.”

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